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McDonald’s Founder Ray Kroc and MyInternetBusiness.com?

April 4th, 2009

What if Ray Kroc’s business model was simply to get paid a flat fee or a consulting fee to “coach” hamburger-stand investors on how to build a successful hamburger restaurant?  Would McDonald’s be what is it today—if it even existed at all?  Not likely.

Let’s look at this a little deeper.  If Ray had worked off of a flat fee, what motivation would he have had to give these hamburger stand entrepreneurs his best effort once their checks cleared his bank account?  I’m sure Ray was a great guy and that he wanted the best for his clients, but to continue to work with the restaurant owners month-after-month, year-after-year long after that initial fee had been spent would not have been in the cards.

The genius of Kroc’s business-model was it contained an inherent win-win factor for both the founder and for what we all know today as the franchisees: Ray continued to support the restaurant owners perpetually, because the more successful they were . . . the more money Ray made!  McDonald’s restaurant owners have no problem paying the McDonald’s Corporation their cut (not that they even have a choice in the matter ;) ) because of the ongoing value provided to each individual store.  A McDonald’s in B.F.E., Idaho is not much . . . but as a part of the McDonald’s collective, it is a Mighty Big-Dawg!

So Tranque, what in the Hell does Ray Kroc and McDonald’s have to do with MyInternetBusiness?  Okay, nothing . . . LOL!!! But I just want to draw this comparison: The MyInternetBusiness.com business model contains a similar win-win factor.  When you’re working with me, I’m highly motivated to help you succeed because I have a financially vested interest in your success—the more money YOU make; the more money I can make.  Like Ray Kroc and McDonald’s corporation, I’ll be in your corner for the long-haul!  Every new technique or tool I learn and use for to grow my business and make it more profitable will also be passed on to you.  I’ll be there for you until you feel like you don’t need me any more.  But by then, we’ll likely be very good friends and will being staying in touch just to bounce ideas off of each other as friends and fellow Professional Internet Marketers.

Together as MyInternetBusiness associates, we’re going to prosper and continue to make big money on online—and people will know us as . . . “The Big-Dawgs of the Internet!” ;)

I’m Tranque Fuller. I’m Here For You. 

(To find out more about the business that made it possible for me to leave nearly 20 years on the corporate tread-mill after working online for only 8 months, click the tour link below now!)

Tranque MyInternetBusiness, Thoughts and Observations

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